BEGINNINGS

Smith & Sons is a Brooklyn-based app development house, since 1968.

Well, sort of. The story begins there, when my dad first fed a punchcard into an early, room-sized computer. While few outside of the industry recognized the potential of the device, the college student had worked as an electrician alongside his dad for years, and had a knack for anything technical. Although he transitioned to law, he’s continued to program for decades, releasing productivity software for DOS, legal programs for Windows, and even made a tool for sketching basketball plays on the Apple Newton. In 2011, he released his first app to the iTunes, which assists people in completing divorce legal forms.


INSPIRATION

smith-houseIn the late 70s, he met my mother, a creative, artistic spirit from a large family of hard-working men in the painting and construction business. I was born into a house that both sides of the family came together to construct. My older brother and I would build multi-story treehouses in the yard, and when I would stop to relax, he’d hammer together skateboard ramps with a cousin. We’d build Hypercard presentations to show off our baseball card collections. My mom continued her artistic pursuits, assembling family tree collages, designing wedding invitations, and stitching quilts. My sisters used the earth as their canvas, as kids, snapping together miniature white houses, and as adults, taking up urban gardening and environmental cleanup. My brother became a lawyer, and demonstrated what it means to work hard with a laser focus when running your own business. My wife opened her own wedding photography company, and in the process become a wizard at search engine optimizations and client management.


PHILOSOPHY

ios-booksBuilding an app isn’t just typing a few thousands of lines of code in a program, then packaging and shipping the result. It’s like home construction. You dream of a house, sketch it out, refine the design, then fit the pieces together, while piping electricity and water through it, then add flourishes, like paint and forts in the yard. And then you work to maintain that yard and build relationships within the community.

The name Smith & Sons is a nod to the people that I admire the most – my family, and their dedication to intellectual and creative pursuits, finishing jobs and making the world a more visually appealing and friendly place.

Smith & Sons is inspired by, informed by, supported by, and driven by these principles. Construction of software begins with a creative spark, but that’s only the beginning. We light a fire with that spark, and like middle-age smiths, forge a product with care and craftsmanship that too often is lost in modern technology. Phones and tablets are our ever-ready assistants, our dedicated confidants, and provide us a customizable world in which to build our digital ecosystem. Whether it’s an app to find a document, or calculate numbers, track a package, or help understand a complex form, or even if it’s simply a game to delight and distract users, Smith & Sons exists to turn your vision into a well-built, fresh-kept, digital experience. Contact us today to see what we can offer you.

-Drew


ABOUT DREW

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My first exposure to programming came in elementary school, with a language known as Logo where the object was to rotate and move a primitive turtle around a screen. That interest led to an undergraduate degree in engineering, then a job at a neuroanatomy lab writing software to power touchscreens, to build graphs of behavioral data, and to interpret eye movements. That led to law school where I studied tech law, wrote papers on cloud computing and video game law. After I became a patent attorney for a small intellectual property law firm, I attempted to carve out a niche as the attorney to software developers. In 2011, in order to understand my clients, and inspired by my dad, I’d begun coding an iPhone app as a hobby. That hobby became an obsession – I’d code from the minute I got home in the evening and think of programming problems until the moment I fell sleep, and spent large parts of weekends studying iOS development and building side projects. Shortly thereafter, in 2012, I made the decision to jump to a full-time career as a mobile developer, accepting a job at a large company where I still work today.

Contact me, and let me know your story and vision.